We love TagWhat. Great ambition, looks like a great product, pushing the technology and the industry forward. All great.
The TagWhat press release makes much of the fact they can place objects in AR and players can share, comment etc on them. All good - we're very into social geo-located objects ourselves.
V. interested in how TagWhat in the end compares to Sekai Camera, which has been in the business of aggregating lots of user-generated AR tags for a while now. Seems like there are at least theoretically some similarities between the two.
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